I’m betting on this one. Registering a human click may be a way to show traffic and engagement vs what may be attributed to bots or some other artificial means.
I’d think that it’d be possible to do that less obtrusively. I mean, the “infinite scroll” model just loads content when hitting the bottom if the page. I inagine that a webpage could phone home once someone hits a given point in the page (and probably does).
Yep it definitely could but people might scroll without reading the article, maybe they think there’s another article underneath or maybe they’re just scrolling to see how long it is. Clicking read more gives a less noisy signal I would think.
Good question. Analytics maybe?
I’m betting on this one. Registering a human click may be a way to show traffic and engagement vs what may be attributed to bots or some other artificial means.
Engagement 100%
I’d think that it’d be possible to do that less obtrusively. I mean, the “infinite scroll” model just loads content when hitting the bottom if the page. I inagine that a webpage could phone home once someone hits a given point in the page (and probably does).
Yep it definitely could but people might scroll without reading the article, maybe they think there’s another article underneath or maybe they’re just scrolling to see how long it is. Clicking read more gives a less noisy signal I would think.