• Zron@lemmy.world
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    4 months ago

    So you don’t want any attempt at inclusion?

    Sounds just as bad as all the bigots getting mad about the one trans ad they did try to do.

    Inclusion is important, and it has to start somewhere. If you want big inclusive ads year round, then I suggest you start your own marketing company.

    • Flying Squid@lemmy.world
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      4 months ago

      No, I want real inclusion, not this “we’re going to use an influencer and then not tell anyone about the tiny campaign.” If conservatives hadn’t thrown a fit, no one would have even known about this.

      I want to see trans people- all queer people- normalized. That means putting them front and center in major advertising campaigns as normal people drinking with their friends or whatever. It shouldn’t be a headline when a queer person is in an ad because queer people should just be in normal ads as normal people. And not just in June either.

      AB InBev did this so they could say, “we tried and it wasn’t worth it” when they really didn’t try. Same with Target. Tiny little rainbow area one month of the year and people bitched, so they said, “well, we tried” and then just gave up.