Oh, tell me how DEI led to a pro-AI stance/pro-NFT stance?
Tell me how DEI led to all the sexual harassment and bullying from the CCO and vice presidents. Did diversity do that?
Did DEI kick off the “Get comfortable not owning games” quote?
Is DEI in the room and one of the main voices to shut down servers to The Crew, where you couldn’t even play Single player anymore? And they then removed it out of everybody’s library?
Is DEI why the past 15 years of Ubisoft games come off like a checklist of features? Just massive maps of repetitive tasks from all their games?
Ubisoft isn’t bad because of DEI. They are bad because they are bad. It is that simple.
they just hope they can get gamers (derogatory) to blame ethnic minorities, queer people, and women because Ubisoft is betting they already hate them.
gamers (nonderogatory) like you know the truth. ubi has been making map slop for over a decade now. the only people to blame are the bean counters who refuse to ever take any risks. meanwhile the creative people who have ever made anything worth playing through ubisoft are expected to keep making the same game over and over
Your telling me having a diverse group from which to pull ideas and solutions was good?
Ubisoft failed because they expended all goodwill of their fan base by releasing half finished games plagued with micro transactions. People just want to play good games.
Ubisoft has been garbage for 15 years. Injecting diverse ideas and perspectives likely kept it barely alive for the last 10.
Ohh, gamers will have such a grown-up response to this.
Well, it isn’t disinformation, it’s propaganda
What do you mean? Of course it is.
Good luck explaining DEI to a gamergater. Coming from a Ubisoft employee, no less. There ain’t a chance in hell
They’ll say the employee has coloured hair and should be fired, then banned from making games.
If you want to self-harm, go to Highguard steam discussions. Pick any topic with plenty of replies and emojis, it’s just mind numbing. Devastating really.
That employee really didnt need to say that, no one with a functioning brain thought DEI was behind it. That comment is just more fuel for the fire as people are going to use this as proof it made things worse.
i have a feeling those kind of people would blame “dei” regardless.
So like the decisions on who they hired to make games and company policies in general?
Nothing wrong with DEI, although Ubisoft has always laid it on thick with their pre-game “this game was developed by a multicultural, multi-anything blablabla” messages.
Like, I don’t care about that at all. Give me a quality game, I promise I will never give a crap about the skin tone, religion or sexual orientation of its creators. That’s just not my fucking business.
Anyway, I don’t think DEI killed Ubisoft. Terrible leadership and total lack of vision did that.
IIRC this message was first used in AC1 and it felt right at the time because of the respectful approach to a (more or less) realistic historical setting made by a bunch of Canadians in a time when no one expected much of video games in terms of cultural respect. I remember it chaning my expection that the setting might be more than Prince-of-Persia-esque set dressing.
Yeah. Basically as a way of saying that they’ve done the research, and also so you don’t go on the offensive when those “pieces of Eden” come into play.
Most corporate dei was garbage. It didn’t actually educate. No Nazi was suddenly having a life change. It was a way to punt liability and be performative to customers.
Good riddance. It wasn’t fixing shit, just causing animosity.
Username checks out.
You clearly don’t even know what dei is. The main purpose has nothing to do with education.
https://en.wikipedia.org/wiki/Diversity,_equity,_and_inclusion
Cool cool cool. Tight tight tight.
Anyway, it’s execution was a way to punt liability and was performative to customers.
👌👍
