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Yep. For example, if your ISP is in the advertising business, I would definitely use a VPN, even after opting out w/ the ISP/cellular provider. IMO a lot of times when you opt out, it doesn’t mean they stop collecting information, it means they paused using that information for ad targeting.
ex: https://www.verizon.com/about/privacy/customer-proprietary-network-information
This is what cancel-membership culture looks like folks.