Look at the companies with the highest market cap in the US and just start counting how many make money from selling personal data. The US will never implement wide sweeping privacy laws. To the detriment of everyone.

I would argue regulation should come with (and typically be proportional to) scale. Google as an organization operates at an enormous scale. The scale of the amount links replaced with IA links will be large. The scale in amount in operational costs transferred to another organization is obviously worth it to Google. The sheer scale of everything and everyone involved should require Google to pay Internet Archive. In a decent world that is…