• verdigris@lemmy.ml
    link
    fedilink
    arrow-up
    8
    arrow-down
    2
    ·
    4 months ago

    facepalm it’s not an “ad tracking component”, it’s a test of a new API that, if adopted, will let sites opt in to a much less invasive anonymized system for evaluating the effectiveness of their ads, instead of the current crazy amount of personal data they scrape. The data is anonymized in a double blind scheme, and it’s already way less data than every ad is grabbing.