Products don’t blow up unless they’re profitable to sell in the first place. So when I hear everyone going crazy over a new product or concept, I try to analyze what’s in it for the businesses.
If it’s a general concept that a bunch of different vendors suddenly all start selling online, usually they can be found on alibaba for a fraction of the price by a bunch of niche Chinese companies who’s been making them in relatively small volumes for years and only recently did a bunch of “entrepreneurs” discover them and set up their dropshipping operations with associated viral marketing tactics. Fidget spinners were a good example of this.
Or if the product is a food, it usually has a ton of sugar which has been shown to be extremely addictive and subconsciously gets your brain to want not just sugar in general, but the other flavours associated with it so you’ll keep wanting more of the same product. Crumble cookies and “Dubai” chocolate come to mind.
Products don’t blow up unless they’re profitable to sell in the first place. So when I hear everyone going crazy over a new product or concept, I try to analyze what’s in it for the businesses.
If it’s a general concept that a bunch of different vendors suddenly all start selling online, usually they can be found on alibaba for a fraction of the price by a bunch of niche Chinese companies who’s been making them in relatively small volumes for years and only recently did a bunch of “entrepreneurs” discover them and set up their dropshipping operations with associated viral marketing tactics. Fidget spinners were a good example of this.
Or if the product is a food, it usually has a ton of sugar which has been shown to be extremely addictive and subconsciously gets your brain to want not just sugar in general, but the other flavours associated with it so you’ll keep wanting more of the same product. Crumble cookies and “Dubai” chocolate come to mind.