Privacy-Preserving Attribution: Testing for a New Era of Privacy in Digital Advertising – Open Policy & Advocacy
blog.mozilla.org
An update on Mozilla's PPA experiment and how it protects user privacy while testing cutting edge technologies to improve the open web.

An update on Mozilla’s PPA experiment and how it protects user privacy while testing cutting edge technologies to improve the open web.

  • FeelzGoodMan420@eviltoast.orgEnglish
    1·
    3 months ago

    Can you explain what you mean by an adblocker making this not matter? Wouldn’t that just make you more unique as well?

    Also just by using firefox you’re very unique. Firefox has like 0.1% marketshare lol.

    • Carighan Maconar@lemmy.world
      3·
      3 months ago

      I mean if there’s no ads you can possibly interact with, neither this Firefox system to anonymize ad interactions nor the websites themselves got any interactions to track in any way.

      • FeelzGoodMan420@eviltoast.org
        1·
        3 months ago

        Oh true. But just having an adblocker could make you more finberprintable right? I mean literally any tweak to the browser will add to a fingerprint. But you’re right. It’s all a tradeoff between privacy and fingerprinting.